Brooks Nader Shows off Glamorous Side in Soapy Bathtub Advertisement
Brooks Nader is taking her collaborative work with her siblings into the world of luxury self-care with a playful new marketing campaign. On Tuesday, March 24, the 29-year-old model and her three sisters, Mary Holland, Grace Ann, and Sarah Jane, debuted their first major joint advertisement for the personal care brand Jukebox.
The campaign, titled “Sisterhood of Naked Ambition,” aims to highlight the brand’s shift toward natural ingredients and bold, scent-focused branding. In a highlight from the promotional video shared on Instagram, Mary Holland Nader is seen dressed in a sharp suit as she curiously investigates a pleasant aroma.
The clip then transitions to Brooks, who is shown relaxing in a bathtub overflowing with soapy bubbles that reach her chest. When asked about the source of the fragrance, the Sports Illustrated legend credits the Jukebox soap she is using.
The advertisement leans into the close-knit and humorous dynamic that has made the Nader sisters a hit on reality television. For the shoot, Brooks wore her blonde hair in a sophisticated updo paired with a minimalist makeup look featuring a glossy lip.
One lighthearted moment in the ad shows Brooks rubbing noses with Grace Ann, while the final seconds feature her playfully reclaiming a bar of soap from her sisters. “The best things happen when you are naked,” she says to the camera with a well-timed wink.
This high-profile endorsement comes as Brooks is officially transitioning from the modeling world into a serious acting career. Earlier this month, on March 9, Fox announced that she has been cast as a series regular in the upcoming Baywatch reboot. She will portray Selene, the sharp-tongued Captain of the Zuma Beach lifeguards, starring alongside Stephen Amell, who plays Hobie Buchannon.
The new Baywatch series is currently in production at Venice Beach and is scheduled to premiere during the 2026-2027 television season. Brooks recently shared her excitement about the role, noting that she felt she had “manifested” the opportunity after wearing a red one-piece for her 2023 Sports Illustrated cover.
The 12-episode first season is being directed by McG and is one of the most talked-about reboots currently in development. In addition to her new acting role, the Nader sisters are preparing for the return of their reality series, Love Thy Nader.
The show was recently renewed for a second season. The show will continue to follow the sisters as they navigate their lives and careers in New York City while Brooks balances her new filming schedule in Los Angeles.
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