Sydney Sweeney Shares Eye Catching Moment With Male Model in Syrn Shoot

Sydney Sweeney is taking the “playful” theme of her latest business venture to literal heights. On Tuesday, February 17, the Euphoria star debuted the “Midnight Snack” collection for her lingerie brand, Syrn, with a series of high-energy campaign photos that have quickly gone viral.

One particular image caught the internet’s attention, featuring Sweeney being playfully lifted and carried over the shoulder of a male model, showcasing the brand’s new focus on both comfort and gender-neutral appeal.

The campaign marks the launch of Syrn’s third collection, which moves away from the heavy lace of previous drops and toward a more relaxed aesthetic. In several shots, Sweeney is seen posing alongside the male model to introduce the brand’s new line of unisex button-down shirts and comfortable boxer briefs.

The actor described the vision behind the drop as a way to treat the boys, too, signaling a significant expansion for the company she launched earlier this year. Fans were quick to flood the comments of the “Midnight Snack” announcement, which was captioned with a suggestive midnight snack time for allll.

In addition to being hoisted into the air, other photos in the carousel show Sweeney playfully “scanning” a barcode on the male model’s back while wearing an oversized, half-buttoned shirt.

Sydney Sweeney serving midnight snacks 🤤 pic.twitter.com/XLtsNgu96v

— CELEBS STUFF (@Unseendivaspics) February 17, 2026

This business expansion comes during what is already a landmark year for Sweeney’s acting career. In late 2025, she drew massive audiences for her leading role in the psychological thriller The Housemaid, where she played a live-in employee uncovering dark family secrets.

She also recently received critical acclaim for her physical transformation in the biopic Christy, where she portrayed legendary boxer Christy Martin, a role that required her to gain significant muscle and perform her own grueling stunts.

Looking further into the year, Sweeney is showing no signs of slowing down her prolific pace. She is currently in post-production for a cameo in the highly anticipated The Devil Wears Prada 2 and is set to return to her Emmy-nominated role as Cassie Howard in the third season of Euphoria, which finally resumed filming in early 2025 after a series of delays.

Additionally, she is actively developing a reboot of the 1968 sci-fi classic Barbarella, with director Edgar Wright attached to the project. Beyond her work in front of the camera, Sweeney’s production company, Fifty-Fifty Films, has several high-profile titles in the pipeline.

This includes the Apple TV+ mother-daughter thriller Echo Valley, co-starring Julianne Moore, and the genre-bending Split Fiction, which Sweeney will both star in and executive produce. Her ability to balance a burgeoning fashion empire with a heavy slate of prestige film and television roles has solidified her status as one of the hardest-working and most versatile young stars in the industry.

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